Coffee Shop Layout To Increase Revenue
When designing the layout of a coffee shop, there is only one thing to think about – how can you attract more people into the store to boost your profits? Here are some tips to help make your café look more appealing to enter, and remain comfortable and buzzing, to drink in.
The first thing to consider is the queue for coffee. Most people will come in for their morning caffeine fix, but this is the chance to upsell by showing them delicious biscuits and pastries they could have alongside their brew.
Therefore, it is essential to have a clear, designated space they can line up for their order, as well as a large glass counter to display lots of bakes.
You should also consider table spacing. While the businessperson in you might want to fit as many tables in as possible to boost profit, this can deter some patrons entirely.
Signage experts George & Willy recommend having a range of tables of different sizes. They added: “You can also make use of wall space with bars along that a large number of individual people can sit at.”
Businesses that have outdoor space should make the most of this by fitting external bi-folder doors that open directly on to the street. This immediately makes the coffee shop feel lots bigger, enables a better spread of tables, and allows customers to enjoy sitting in the sunshine on warm days.
Coffee Business also suggests you should consider whether your cafe will be a comfortable, cosy place to drink and eat, or somewhere more contemporary and faster paced.
While the latter, with modern stools and hard-seated benches, might encourage a greater turnover of customers, the former, which would require comfy couches and more spaced-out furniture, will attract returning regulars.